wInner Webhotel saves time!
Do you loose valuable time manageing Internet reservation sites on a daily basis, or do you fear that you may loose business because you do not have an online booking facility on your website ? wInner Webhotel offers you the perfect solution !
Selling hotel accommodation via the Internet is becoming more and more important every day. As a consequence hotels are using an ever increasing number of Internet Distribution Channels (IDS) like lastminute.com, booking, expedia etc.
But using these systems also means spending time to manage these systems to keep them up to date. This often results in increased labour costs and a smaller margin since Internet reservations come at a commissionable cost.
Often your staff spends hours every day updating inventory and rates on the IDS systems and retrieving reservations for manual local treatment. Costly time unless... you can automate this process.
Planet wInner has a solution to this problem that is both powerful and comes at interesting conditions: wInner Webhotel. This web-based product has a fixed monthly cost, no commissions involved.
Using wInner Webhotel you can automate Internet sales at 2 levels:
-
Online reservations via the hotel's website. wInner Webhotel contains a booking engine module that integrates with the website of the hotel and allows your customers to consult inventory and rates and make guaranteed reservations.
-
Automatic management of the IDS. The Channel Manager module enables you to manage the various Internet Distribution Systems that the hotel uses. Inventory and rates can be update centrally or directly from the wInner PMS system (Front Office) into the IDS channels. All reservation made via any of the connected channels are automatically integrated into the PMS system.
The link with the wInner PMS system offers a very tight integration allowing you to manage Internet inventories and rates directly from the PMS.
Imagine the time savings !
On top of that, this solution enables you to lower commission costs. How so?
A recent study on hotel reservations via the Internet has proven that there are big price differences published on various Internet Reservation systems. These can amount up to 75% for the same room at the same hotel at the same conditions.
Moreover, only at 15% of the hotels the lowest rate can be found on the hotel's own website!
So how can wInner Webhotel help?
- First of all because wInner Webhotel does not charge commission on reservations made via the hotel's website. As a result, these reservations have the biggest margin. So Hotels that publish the most interesting rate on their own website have a good chance that the guest will book via this website.
Of course guests may first visit lastminute.com, booking.com, expedia etc. when they are looking for accommodation. But recent studies have also shown that 95% of guests that book online will always search for the hotel's website because there is more information, pictures, phone number etc. And if at that point your customer can book online, and at a better rate, there is nothing in the way for the guest to actually make the booking (which will result in a reservation with a better margin, as no commission is charged).
- Secondly, to ensure that the hotel publishes the same rate for the same products on the various IDS channels (also know as 'rate parity'). The importance of rate parity is often under-estimated. What would you think if you found 5 or 6 different rates on the Internet for the same room? Guests will ask themselves if they are not paying too much, and may get doubts about this hotel. Hotels that apply the rate parity mechanism know what the advantages can be: optimized revenue and occupancy.
If you would like to know more about wInner Webhotel, contact us at: info@planet-winner.com
You can also visit the wInner Webhotel site: http://www.winner-webhotel.eu
Planet wInner develops professional hotel management systems (Property Management Systems). We build innovating and integrated solutions designed for the individual hotel property as well as for hotel chains. Since its founding in 1998 Planet wInner has proven to be a reliable partner for hotels and hotel chains across Europe and Africa. With a professional team of developers, trainers and helpdesk officers, we guarantee a fast and efficient implementation as well as an outstanding level of service and software maintenance. Whatever you needs, we offer integrated ‘e-business’ solutions that allow you work with higher efficiency and improve the business processes with your customers and suppliers. The wInner system is a professional and robust application that offers a very high degree of reliability, functionality, efficiency and control over every aspect of the hotel. Moreover, wInner is very flexible and can be tuned to your specific needs. This allows us to meet the specific needs of every kind of hotel and deliver custom solutions at the price of standard software. wInner systems are installed across Europe and Africa in businesses varying from the smaller hotels to the larger chain hotels with more than 500 rooms and conference centres. For more information: www.planet-winner.eu – info@planet-winner.com - +32 (0)50.542.970
